Services / Strategy & leadership
The direction, priorities, and accountability of a seasoned CMO, without the full-time hire.
A good fit if you can say yes to these:
Most marketing stops at execution. We keep measuring and adjusting.
We’ll clarify what you need and identify the right path forward.
Your proposal will outline a clear strategy and the support needed to execute it.
We’ll help you implement the plan and measure your progress.
From $3,000 a month
Strategy & Leadership is a monthly engagement. Your proposal lays out the scope and price before any work begins.
Want a team to carry out the plan too? Execution Support adds ads, social, and sales support.
Marketing proposalTimeline and investment.
Goal: One clear marketing plan, and a leader who keeps it on track.
Cost breakdown
Month 1: discovery, alignment, and the plan$3,800
Months 2 to 12: strategy and leadership$3,000 a month
Estimated first year$36,800
Payment schedule
Billed monthly. Month 1 is $3,800, then $3,000 a month.
An estimate. The true numbers come from the strategy.
Real estateTyler, TX
We started by setting goals, then carried fresh messaging and branding across every platform they use.
NonprofitTyler, TX
A brand built from scratch, and a marketing plan to launch the organization with clarity and confidence.

Kyle Carter, Owner & CEO
Kyle has managed marketing budgets and teams across oil production, ESPN, schools, nonprofits and large newspapers. He founded 14Forty because he believed quality marketing should be within reach for small and mid-size businesses and nonprofits, and he left a secure job to back that belief.
He likes good, big ideas, and he’s efficient at the small steps it takes to make them real. And he keeps communication clear, because he believes that heads off most problems.
Still have questions? Call 903-290-1440 or send us a note.
A senior marketing leader who works with you part time. You get the strategy, priorities, and accountability of a chief marketing officer, with no full-time salary.
It isn’t a one-time report or a full-time hire. It’s ongoing leadership. We set the plan with you, then measure and adjust it as you grow.
Strategy & Leadership gives you the plan and someone to own it. Execution Support adds the team that carries it out.
Yes, and your people keep doing the work they’re good at. We set the priorities and keep everyone pointed at the same goals.
It depends on your scope, anywhere from weekly to monthly. Progress is measured against the KPIs we set together, so you always know where things stand.
The numbers tied to your goals. We choose them with you when we build the plan.
Strategy & Leadership starts at $3,000 a month, and the final price depends on scope. You’ll have the scope and price in your proposal before anything starts.