Customer Success Stories
Andy's Frozen Custard
Andy’s Frozen Custard is a national chain, but the two locations in Tyler, TX, are owned by a local couple who use their stores to love and serve their city. And as the No. 1 dessert destination in Tyler for years, they’ve been doing just that, but wanted to supplement corporate marketing with personalized, local content and connections. They had a marketing budget but didn’t know how to effectively manage it. That’s when we joined them as their functional Chief Marketing Officer and local agency to create community-focused social media content and connect them with local schools, sports and events, while still honoring corporate branding and initiatives. Now their marketing reflects their mission.